Value is measurable.
Meaning is not.

Two cars can have exactly the same market value and still mean completely different things to their owners. Of course, a car has a value. Condition, originality, history, specification, rarity and demand – all of that can be analysed. And it should be. That is the professional part.

But when somebody asks me to find the right car, there is another question I find just as important:

Why this car?

Maybe it is the car you wanted when you were sixteen. Maybe your father had one. Maybe you want to drive it across the Alps. Or maybe you simply want your son to remember sitting next to you in it twenty years from now.

You will not find any of that in a valuation report. Nor should you. I need to know what a car is worth. But I also want to understand why you want it. Because the best car to buy is not necessarily the most expensive one, the rarest one or even the most perfect one.

It is the one that becomes your car.